Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.
Aida El Lahham, a fresh graduate from Sharjah, and one of the participants of the Digital marketing and social media courses, mentioned, “The learning mechanisms used by the instructors at Gradberry.com, and their methods of explanation were superb. The instructors were always encouraging us to start discussions with our peers, in the learning environment. Thanks to these online courses, I was fortunate enough to receive an offer as a Social Media Intern at Bosch which gave me the opportunity to implement the skills I learned”. Bosch, were one of the employers on gradberry.com, hiring social media interns at the time.
Impact: What is the impact of the work to date? Also describe the projected future impact for the coming years.
Currently, we have over 100,000 monthly visitors and 25,000 registered users from 650 universities globally, and over 1,500 employers (including Google and IBM). We have users from countries in the Middle East, Africa, Europe and North America; students and graduates find jobs in cities like Dubai and London on the platform. So far, over 1,000 students and graduates have been placed in opportunities, through Gradberry.com.
So far, in our beta test in 2013, we have taught 15 live online courses in social media marketing, content management and Beginner web development to 68 students (ranging from college students to Virgin executives to aspiring entrepreneurs, who bought the courses voluntarily). The students varied in locations, from Canada to Yemen. The courses were selected and developed, based on feedback from employers on skills they urgently require from fresh graduates.
Spread Strategies: Moving forward, what are the main strategies for scaling impact?