Wireless Souls

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Wireless Souls: Mobile to all

Gurgaon, India
Year Founded:
Organization type: 
Project Stage:
$500,000 - $1 million
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

Wireless Souls is a not-for-profit organization which aims to pioneer, strategize, adopt and create a sustainable telecom environment by promoting innovation and using the latest and most sustainable mobile technology we strive to reach out to the farthest communities across the globe.

WHAT IF - Inspiration: Write one sentence that describes a way that your project dares to ask, "WHAT IF?"

What if you did not need a mobile network operator to use your mobile... you could fundamentally transform billions of lives!
About Project

Problem: What problem is this project trying to address?

Democratization of Telecom Spectrum especially in areas where telecom companies have failed to reach. 100 % Rural Teledensity by 2018. 100 % Urban Coverage. Creating Entrepreneurship Opportunities in Telecom Services in Rural and Urban. Full Mobile Signals in All Buildings and Public Areas. Lowering the Operating Costs in Telephony for Consumers. Impacting Policy Change in Telecom. Consumer Participation.

Solution: What is the proposed solution? Please be specific!

We strive to influence, educate and engage existing and potential mobile consumers to join the campaign for an “Open Spectrum” and advocate the de-licensing and expansion of radio bands for individual and community use. Our ideas center on a democratized spectrum powered by consumer friendly approach to the telecom environment which is devoid of monopolistic profiteering. Further to this we dream of empowered communities and self-sustained infrastructure which we believe the only way to a real telecom revolution.


Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

Most rural areas are yet to be connected by road or rail networks and are characterized by extremely low level of education. Adding salt to the wounds of the rural population is lack of political will to provide them with technology which can help them connect with the first world. The sociological backwardness in rural areas is evident in their low average revenue per user ARPU, cost of owning and operating telecom equipment and lack of relevant content. Thus, it can be safely said that the challenges in rural market outweigh the opportunities for a telecom company enormously. We will empower rural consumers to help themselves by providing cost effective solutions in the form of highly affordable equipment they can operate themselves!

Impact: What is the impact of the work to date? Also describe the projected future impact for the coming years.

In retrospect we have tried to touch a chord with telecom equipment manufacturers, technology companies, general public and NGOs involved in rural development and upliftment. Having undertaken some promotion on the web and offline, we have learnt a lot and are psyched-out about the prospects of working in the area of empowering rural citizens with mobile technology.We are among the first movers in the area in a variety of ways, and the response has been great. But a few months in our endeavors we realized that the true potential of this idea can only be unleashed with proper structure in place. We are too small a team as of now to create the difference we want to make and therefore are eagerly looking for financial support and professionals to get onboard to take the idea forward. In longer run we want to achieve 100% rural teledensity by providing mobile to 2.1 billion people!

Spread Strategies: Moving forward, what are the main strategies for scaling impact?

Rural Areas need to be connected and communities brought together. Access to Medical Services through one call. Mobile phones as means of improving lives and providing safety. Mobiles for Agriculture Extension. Mobile Phones for E-Governance. Help during natural calamity. Allowing private mobile networks in any area undercovered by MNOs. Private Networks in Offices, Malls and Hotels. Improving service providers services. Lowering mobility costs. The main strategy revolve around a well funded campaign to influence people the world over to come together to fill the mobile gap.

Financial Sustainability Plan: What is this solution’s plan to ensure financial sustainability?

The organisation will rely on the following sources of revenue: Selling Telecom Equipment. Donations Village Adoptions Crowdsourcing for concept products Revenue from Installed Infrastructure Advertising. Directory Listings.

Marketplace: Who else is addressing the problem outlined here? How does the proposed project differ from these approaches?

There are very few companies across the globe providing these solutions. Our approach is focused on improving the quality of life and providing for empowerment of the otherwise frustrated mobile customer. We are targeting both the rural and urban market and plan to impact policymaking in telecom in a big way, one country at a time!

Founding Story

While Danish and Shruti were discussing bad signals in our homes and trying to figure out a way to make the telecom company listen to us! We wondered what would be the plight of people in the rural areas where mobile services have never reached? Just the thought of these people made us both squirm in helplessness... we decided to ask a migrant labourer as to how does he communicate back home... and we heard just what we did not want to listen... he does not! There was no telecom service in his village. This thought remained in our minds... and then one day while exploring some innovative telecom products for a project this thought clicked again and Wireless Souls was born.


Danish Kamal - Founder Danish is an MBA in International Business, but this hasn’t stopped him from exploring advertising and technology as a career for himself. He has worked in Dentsu, one of the biggest advertising names in world; He founded Revolution Software Pvt. Ltd., a digital agency and later was leading Technology Development and Marketing for Global Energy Pvt. Ltd. and its affiliates, which including Security companies and think tanks working in the area of security, energy and aviation. Lately as founder of Interwink, he has contributed in his own unique and special way towards technology development and marketing efforts at various companies and as a vendor of collaterals in this space. Manav Lohia - Co-founder Manav Lohia brings with him a personal imprint in leadership and management. Manav has served in multiple capacities as Founder, CEO and Advisor on board some of the leading names in their domain like Lohia Networks Pvt. Ltd., Aero Infotech LLC, Quadlabs etc. His initiative is now growing into a powerhouse of creativity and innovation and continues to expand its reach far and wide. From creative solutions like TVC production, On Demand Photo Shoots, Digital illustration services to business and technology consultancy, Lohia Networks with its unique transactional and client engagement model is present in multiple industry areas with an time proven and exceptional track record of delivery. Shruti Baruah - Co-founder Shruti Baruah is a Doctor by profession and a philanthropist by heart. Having spent some time working in the rural space as an intern she has developed a strong urge to do something decisive for the communities devoid of governmental help. Taking this philosophy forward she played an instrumental role in creating the strategy for Wireless Souls and helps in every rural program which has come as assignments. She is a creative writer in her own right and has worked on a number of interesting comic books for children.
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