Co-creation for a good planet

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Co-creation for a good planet: Co-creation for a good planet powered by SPADEL & GoodPlanet Belgium

Project Stage:
$100,000 - $250,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

1; They realized three educative poster packages around forests, water and sustainable development for all 9000 Belgian schools. 2; Good Planet Challenge: 40 socially vulnerable children were given the opportunity to spend 5 days in the nature and with games and adventure learn about sustainable living. In the future, both parties want to focus on two projects around biodiversity. One around the bee, the other via the 5 "GoodPlanet actions"

About Project

Problem: What problem is this project trying to address?

If we still want to live in the future on this planet and do not want to burden future generations with disaster scenarios we need to deal in a sustainable way with the resources that this planet has to offer. Good Planet wants to reconnect teenagers and kids with the earth. Big projects like the Good Planet Posters and smaller projects like Good Planet Challenge are hard to realize without financial support from private partners.

Solution: What is the proposed solution? Please be specific!

Thanks to this partnership (financially and conceptually), the two parties can make ESD (Education for Sustainable Development) attractive. They manage to do it in a playful, positive and innovative way. Obviously there is a lot of appeal to the power of inspiring images of honorary President of Good Planet, Yann Arthus-Bertrand. The 50 employees of Good Planet spend time everyday with the children, youth and adults to transmit the sustainability message with passion
Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

Together partners made the largest ESD project ever developed in Belgium: an educational poster package (made ​​of durable material) for all Belgian schools. Each year the schools answered a survey on the relevance of this project: 99% are very enthusiastic and uses the received material as teaching materials and for the creation of exhibitions in the schools.

Spread Strategies: Moving forward, what are the main strategies for scaling impact?

Thanks to the support of Spadel, Good Planet can focus on a B2B business model. With its experience GoodPlanet can also help other companies to undertake sustainable actions. The generated profit is immediately invested by Good Planet in schools and youth.

Marketplace: Who else is addressing the problem outlined here? How does the proposed project differ from these approaches?

With this partnership, there is co-creation. Spadel is not just a partner that gives money and wants to place its logo under a finished product of GoodPlanet. Both parties sit together on a regular basis to share vision, know-how and creativity in order to find a qualitative and inspiring concept


Both parties sit together regularly to analyze projects + harmonize the vision of the CSR department of the company and that of the association and thus to define common goals. This type of cooperation has the advantage of bringing the two parties together for better performance.