Scaling the Solution: How do you intend to scale your activities over the next two years (e.g., reach new markets, diversify solutions, etc.)? What will make this possible?
From working with 100 farmers in year one, we will increase that number threefold to 300 by year 2.
We will also expand from selling primarily honey in year 1 to diversifying to other bee products such as propolis and value added products like lip balms, body creams, and high end candles from beeswax.
We will focus on the local market in year 1 and sell our honey through ANCO, an NGO with the trademark Cameroon Highlands Honey.
In year 2, our goal will be to tap into the international market for bee products, using the African food distributor Jkub Llc.
Furthermore, after several initial meetings with the Minister of Agriculture, we are currently exploring a partnership with the government to scale our model nationally.
Financial Sustainability: What is your business model to ensure financial sustainability?
Number of Beehives - Year 1 - 20, Year 2 - 40 (1 beehive produces approx 80 litres of honey a year)
Number of litres of honey produced - Year 1 - 1600, Year 2 - 3200
Projected Income - Year 1 – 8000USD, Year 2 – 16000USD (Assumes retail price of 5USD)
(Revenue from honey only)
Part of the revenue generated will be reinvested in the Farmers Business School program and the other part will go towards operations and supply chain costs.
Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered.
I am the Founder of Youths4Change http://youths4change.org/, a youth led organization which mentors and empowers young people of all abilities in Cameroon. It was inspired by my blog which motivates young people to take positive social action and has now reached youths in over 30 countries and 6 continents.
Thanks to our success, we are currently being solicited for a partnership with Do Something US, to become an international affiliate.