Scaling the Solution: How do you intend to scale your activities over the next two years (e.g., reach new markets, diversify solutions, etc.)? What will make this possible?
We work with the partners in our sustainability consultancy company and several partners (product developers, University of Amsterdam, Dutch Chemical company, Hong Kong business developer ) . The combined network and portfolio will help reach out to different types of partners (for development, marketing, retail & funding).
The funds & publicity will allow us to:
- further develop the hard copy prototype
- Convince potential partners & 'ambassadors'
- launch the first edition of the product. We will pilot it in the open market of Hong Kong. Based on experiences there we will reach out to partners in mainland China. Starting in selected Cities, we will built the brand, improve the product and start the 'online sharing function'.
Financial Sustainability: What is your business model to ensure financial sustainability?
Regular product based commercial business model. The sales of the test-kit will form the major source of income. In a later stage income might be diversified by utilizing the data collected online (for example by providing data services to companies that are active in the food sector, investment sector e.d. and try to improve operations)
Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered.
Set-up a successful CSR & Sustainability consultancy boutique. Based in Amsterdam and working internationally (projects in Brasil, India, Sri Lanka, China). Wide experience with engaging different types of stakeholders in supply chains.
Experience in setting up a monthly event in 4 cities in The Netherlands, responsible for marketing, partnership development and community building. From concept to reality with zero budget. www.vonked.nl