Scaling the Solution: How do you intend to scale your activities over the next two years (e.g., reach new markets, diversify solutions, etc.)? What will make this possible?
We are working with a cluster model, where we copy everything exactly in different neighborhoods. Each cluster has 25 farms and is managed closely by a team of agricultural and logistics experts.
A main limiting factor was the availability of financing for the loans, but the success of the model has drawn MFIs to us lately. In terms of crop sales, we are working on agreements with large exporters to ensure a steady stream of demand for our products after scaling our business.
As long as financing for the loans is available, we can expand as much as needed. We are planning a financing round for our company in February to grow our internal resources
Financial Sustainability: What is your business model to ensure financial sustainability?
Each rooftop farm is financially sustainable for its owner, and they repay the loan they took within 12 months, while making $15/ month during the loan repayment period.
The same applies for Schaduf. Each farm generates profit to the company through the sale of the crops.
Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered.
This is the largest initiative I pioneered, but I believe my previous experience as Deputy General Manager for the first wastewater treatment Public Private Partnership project in Egypt will be invaluable. For that project I was representing my Egyptian company in a joint venture with a Spanish partner. I built the team with the Spanish General Manager from scratch and we succeeded in implementing the project despite all the challenges.