Please describe how your innovation specifically tackles the barriers listed above.
Financial constraints, lack of management skills and access to market information and technology are the major hindrances that restricted the marginalized producers from access to market. The basic skills they possess alone do not equip them to stand out in the market. In this backdrop ACP has provided vital support to the producers by helping them produce their craft adapting contemporary designs, upgrading their skills, providing access to technology and timely market information on design and trends. ACP also provides them with necessary raw materials and continuously strive to find markets for their produce. It has helped them preserve their skills, made them competent, discouraged migration in search of alternatives and supported significantly in their households.
Please describe which of your growth activities are current or planned for the immediate future.
Income from ACP plays significant role in the household economy of producers. With the decline in sales, it is becoming difficult to provide regular work to the producers and maintain the sustainability of ACP. Thus, our current priority is to be able to provide regular work and services to the existing producers. In addition to this, we also plan to increase our outreach to producers by encompassing the unreached small and marginalized producers. As a Fair trade organization, ACP has been adhering to the Fair trade principles and proactively adopted fair and best practices. Thus, promotion of Fair trade through advocacy and awareness activities to similar organizations and institutions is our commitment to the make the Fair trade movement successful.
If yes, how have these collaborations helped your innovation to succeed?
Our buyers, especially in the Fair trade networks are partners. They have supported in socio-economic upliftment of the producers and promotion of Fair trade. Likewise, INGOs have supported in establishing ACP and its development projects like computerization, central cotton processing and dyeing facility. They have been instrumental in upgrading the skills of our workforce through expertise assistance in different areas like, dyeing, design, marketing, management etc.
We have partnered with University of Notre Dame, USA, National College of Art and Design, Ireland and University of Alberta, Canada in the areas of design, retail management etc. Of these, our partnership with University of Notre Dame for product development is regular annual event.