Good Girls Cooperative Pastry Project

Good Girls Cooperative Pastry Project

Organization type: 
nonprofit/ngo/citizen sector
$1,000 - $10,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

The Good Girls Pastry Project seeks to address the high level of young girls living in Buchanan, Grand Bassa County, who are using prostitution as a means of earning a livelihood. NAYA conducted a survey in January 2011 and identified 100 girls-many of these girls (aged 15 to 32) are willing to seek other alternatives like pastry; soap-making; tie & dye; etc. if the provision is made by Government, NGOs, INGOs, etc. Most of them blamed their status on poverty. Addressing the plight of these girls will not only improve their lives but also reduce the risks of contracting HIV/AIDS.

About Project

Problem: What problem is this project trying to address?

The youth community in post-crisis Liberia (the youth constitutes approximately 65% of Liberia population) is very vulnerable to unfriendly conditions (poverty, HIV/AIDS, out-of-school, prostitution, early marriage, teenage pregnancy, etc.) that tend to impede their overall growth and development. Poverty is one of the major factor affecting Liberian youths; the culture values and norms are today broken due to the civil crisis. Experiences have shown that the youths can indeed embrace change using their peers or if giving the opportunity.

Solution: What is the proposed solution? Please be specific!

What is innovative about this initiative is the provision of an alternative-Good Girls Cooperative Project that will transform within six month the lives of 100 young girls between the ages of 15 to 32 years who must rely on prostitution as a means of earning a livelihood. These girls will be showing to hundreds of other girls around Liberia in similar status that indeed their lives can be transformed for the better by working together. Unlike other interventions which try to take these girls out of the street, this project will be providing an alternative when the girls leave the streets; and will be managed by the girls at its end.
Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

The primary activities which would be implemented to reach the project outcomes include: 1. Follow-up visitation to the pre-identified 100 girls (1 week) 2. Official Launching Program (1 day) 3. Psychosocial counseling (six months) 4. HIV/AIDS Counseling & Awareness (2 months) 5. Pastry Training (6 months) 6. Best Attendance Awards (Monthly) 7. Small Business Management Skills (3 months) 8. Monitoring & Evaluation (Monthly) 9. On the spot home visits and monitoring (weekly)
About You
National Youth Action, Inc. (NAYA)
About You
First Name

Alfred C.

Last Name

Kargbo, Jr.

Facebook Profile
About Your Organization
Organization Name

National Youth Action, Inc. (NAYA)

Organization Country
Country where this project is creating social impact
How long has your organization been operating?

1‐5 years

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What stage is your project in?

Idea phase

Share the story of the founder and what inspired the founder to start this project

The founder of this project, Alfred C. Kargbo, Jr., is a Liberian and also the Executive Director of the National Youth Action, Inc. I have been engaged with youth related work since my return from exile in the Ivory Coast in 1998. I have seen the post-crisis effect on Liberia's youthful population which has inspired me to form a NGO to address some of the post-crisis issues affecting the Liberian youth.

Indeed I was inspire to start this project when I visited Buchanan, Grand Bassa County and came across a young girl, aged 15 who was looking for cash in exchange for sex (this incident took place at a hotel where I was lodging at about 5:00 p.m.-very shocking and painful because this girl could be my sister). I personally tried to interview this young girl who told me that she had just lost he mother' as the only parent and was now staying with her aunty-aged 30, who was also a sex worker. This aunty had told her niece that they all have to bring in daily food money (cash) in order to survive.

I have since met the aunty and am providing a monthly subsistence allowance of US $250.00 to cover up living cost. The young niece is also attending a school (beneficiary of NAYA scholarship) in Buchanan, Grand Bassa County and doing very well-she will be passing to the Fourth Grade by June 2011.

Social Impact
Please describe how your project has been successful and how that success is measured

The project is in its idea phase but will be sucessful by the amount of girls participating and being transformed within six months.

How many people have been impacted by your project?

How many people could be impacted by your project in the next three years?

How will your project evolve over the next three years?

The project will evolve over the next three through its income generation which will come from the sale of assorted pastries. The project is intended to run for six months will begin generating income by the first-half of its life, when local government, NGOs; INGOs; etc. would have been encouraged to purchase pasty products for their workshops, meetings, seminars, etc. The project will also seek alternative back-up supports from Government of Liberia, UNIFEM, UNDP, etc. by the end of the six months. The project will partnership with Government Ministries and Agencies, private enterprises and other non-governmental organizations in purchasing pastry products from the Good Girls Cooperative Pastry Project for workshops, meetings, seminars, etc.

What barriers might hinder the success of your project and how do you plan to overcome them?

The project expects to experience some levels of reluctance from amongst the 100 young girls during the first few months of training; however the project has included as part of its activities, psychosocial counseling to address this risk. The project team will also pay regular visitations to the homes of these girls to encourage love and a sense of belonging as a means of overcoming these barriers.

Tell us about your partnerships

At present NAYA have as partners, Friends of Liberia-USA; ACDI/VOCA; local communities in Grand Bassa, Montserrado and Margibi Counties, Liberia.

Explain your selections

The project will be supported by these selections through the purchasing pastry products from the Good Girls Corperative Pastry Project for workshops, meetings, seminars, own consumption, etc. The project will encourage a signing of a Memorandum of Understanding with these bodies to affect a sense of value to the project.

How do you plan to strengthen your project in the next three years?

The project is expect to increase its beneficiaries from 100 to 300 i.e. 100 plus new intake per year. The project is also expected to meet the needs of other vulnerable youths with Grand Bassa as the need arisis with in the next three years. Additional income generated is expected to be invested in yet another venture, "Good Girls Cooperative Husbandry Project" come 2013.

Which barriers to employment does your innovation address?
Please select up to three in order of relevancy to your project.


Need for regulatory/policy support


Lack of skills/training



Please describe how your innovation specifically tackles the barriers listed above.

My innovation specifically tackles the barries listed above by exposing to the public the vulnerability of underaged girls who are seen in motels, holels, bars, etc. and to need to have owners of these facilities restrict them; there is also a urgent need to have vulnerable youth trained in lifeskills; the issue of underemployment is also being address by the creation of job opportunity for 100 young girls.

Are you trying to scale your organization or initiative?
If yes, please check up to three potential pathways in order of relevancy to you.



Repurposed your model for other sectors/development needs


Influenced other organizations and institutions through the spread of best practices

Please describe which of your growth activities are current or planned for the immediate future.

NAYA hopes to expand its outreach to thousands of vulnerable youths by 2013; that is be present in 10 of Liberia's 15 counties. We hope to take important other developmental needs of the post-crisis Liberian youths as well as influence other institutions/organizations through the best practices presented by NAYA. The youths have the right to participate in their own growth and development and are necessary partners in defining issues and responses to these realities in their own lives.

Do you collaborate with any of the following: (Check all that apply)

Government, NGOs/Nonprofits.

If yes, how have these collaborations helped your innovation to succeed?

These collaborations will help this innovation to succeed by the provision of regulatory/policy supports to reduce/stop the amount of underaged girls seen at motels, hotels, bars, etc. engaging in prostitution. NAYA is also planning to form a Working Group with other National NGOs/Nonprofits to cater to girls willing to relinguish prostitution for other best alternatives unharmful to their lives.