Le Mouton Vert (The green sheep)

Le Mouton Vert (The green sheep): Sustainable textile design, ethical and ecological wool from Patagonia

Puerto Natales, ChilePuerto Natales, Chile
Year Founded:
Organization type: 
Project Stage:
$100,000 - $250,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

Le Mouton Vert, sustainable entrepreneurship contemporary wool textile design, has lines of clothing and Eco-Home, using raw material from sheep and camelids, a native Chilean Patagonia. Increases the social and ethical work in Chile, working with women in the region.

WHAT IF - Inspiration: Write one sentence that describes a way that your project dares to ask, "WHAT IF?"

What if there was a sustainable-ecological center of Puerto Natales, Chile's southernmost place and the world, with local raw material, that promotes grasslands, the local manufacturing and tourism industry, providing jobs and training women?
About Project

Problem: What problem is this project trying to address?

Puerto Natales, lives off tourism and not other activities. There is a problem in the management of pasture, affecting the ecology. The best local raw material is wool, exclusive and quality, but is exported to Chile without leaving their raw materials and local labor. There is no job or social network engagement with the region in other areas to create a more sustainable, seasonal economy that puts the value in its local wealth.

Solution: What is the proposed solution? Please be specific!

LMV generate environmental awareness, economic and social change in Puerto Natales-Patagonia with people working in rooms with cattle, using a system of responsible grazing pastures and animals that currently exists. By working with the best wool in the region, LMV will focus on strengthen it, to employ a local network as weavers, farmers, artisans, families, etc. A textile product quality, made with the best raw material of Chile, washed, spun, designed and crafted by local women with a history of traceability throughout the production chain will be obtained. Everything will be in charge of their own founder, born and raised in Puerto Natales, who already has the support of its people if the project is accepted.


At 08.14 by IOM (Swiss government) to begin his dream project in Chile. 06.15 Foreign Ministry "ProChile" to go to Colombia to sustainable fashion parade. 11.15 Award "Young entrepreneur, creative and innovation 2015"
Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

The main activity after obtaining the raw material wool is washed in the same area, spin it with handmade machines made by craftsmen to give different thicknesses, then dye it with plants native to Patagonia, then hand knitting and finishing machines give for perfect making. Production and work would be daily, design, train, make and sell products in a place that will be used for workshop and boutique and shop online in web page. Also, having professionals in marketing, advertising marketing in Chile and abroad. In this way, they would encourage more farmers are working together to LMV and we could have more access to our local raw materials and more people working.

Impact: What is the impact of the work to date? Also describe the projected future impact for the coming years.

Impact to date has been to create a venture from scratch, with Chile philosophy pioneered by her founder, young woman, born and raised in Puerto Natales who came to Chile from Switzerland to introduce a new way of working locally, generate awareness and philosophy environmentally responsible. The impact for the future is to have a work space, workshop and boutique located in Puerto Natales, employing local people, have 100% seal native to Patagonia in all its productive chain and is recognized nationally and internationally for its excellence in the wool textile work and high quality products made, contemporary, prone and vanguard. The aim is to represent the concept of "cradle to cradle" a new paradigm for ecology and the next industrial revolution, transformation of human industry through ecologically intelligent design.

Spread Strategies: Moving forward, what are the main strategies for scaling impact?

The potential impact as well as working locally productive part, is to join other local professionals who are interested in working together, advertise and market the products. Encourage cooperation with private and public entities to create a regional network and further enhance dissemination, creating strategic alliances with companies and tourist travel, hotels, being in strategic points of high circulation and online. LMV that where people know is installed beforehand and attend the workshop, see the whole process and purchase products in situ.

Financial Sustainability Plan: What is this solution’s plan to ensure financial sustainability?

Always innovate in design, production and manufacturing, enabling the women's team, continue to attend trade fairs and design trends to stay globally. Remain alliances where one LMV more and dissemination strategy. Keep working every day with 100% allocation in all areas and apply for grant funds where project would value our work and to make it possible in Puerto Natales.

Marketplace: Who else is addressing the problem outlined here? How does the proposed project differ from these approaches?

LMV is already working with wool Puerto Natales, with professional people working their pasture, animal care and the environment. LMV customers are They state from and to the whole process, the quality and exclusivity of products designed. And now we are a good team that is formed and improvement, including national and international clients. We spread and we encourage awareness in Patagonia and local activity. There is today no project that positions the region and its natural wealth thus leaving the brand LMV installed with eco-label and from Patagonia

Founding Story

I am entitled designer in Santiago de Chile in 2010 and founder of LMV. I was born and raised in Puerto Natales. I have a unique and wonderful experience around sheep, simplicity life with my way of being and acting. I left in 2011 to Switzerland to practice my profession as a designer. I had a new way of seeing and living life today in the personal and professional, focused on natural, conscious and socially responsible and ecológico. In Switzerland started my project to do it in Chile and happily won an award for start it, because I wanted to help, to do something for my region and hopefully get back to live in my homeland with a wonderful place to make and continue this story project.


LMV team is mostly made up of young and old entrepreneurial, proactive, responsible and women leaders in their respective areas of work or profession philosophy. There is a marketing consultant, a consultant in commercial engineering and that is the accountant, a student in practice in advertising, 20 weavers who are with LMV more than 8 months have been refined each time ago. Suppliers and friends to work together on the issue of raw materials, washing and spinning wool, seeking new solutions to the issue of recycling and renewable energy in washing and drying. Photographers, models, advertising and magazine interviews: people who are fascinated by the project and are "part of the story of LMV" they bring to their profession as free adds.
Please confirm how you heard about the Unilever Awards:


Please confirm your role in the initiative (eg Founder/co-Founder) and your organisational title:

Founder and Director of Le Mouton Vert

Which of the 8 UN Global Goals (Sustainable Development Goals) pre-selected for this competition does your solution relate most closely to? [select all that apply]

No Poverty, Gender Equality, Affordable and Clean Energy, Decent Work and Economic Growth, Responsible Consumption and Production, Climate Action.

Leadership and the Unilever Awards
Please provide examples of any previous entrepreneurial initiatives you have pioneered.

In Switzerland, I worked for different design studios, consolidating in a prestigious company. My job was to make all the design for luxury hotels in the Swiss Alps, there I consolidated my professional career and job skills, learning a lot of design and European labor. In my private life, I worked in organic gardens, I did an internship in a renowned workshop of natural dyes on wool, I participated in meetings of Swiss women spinners who performed hand made yarn, I realized courses of weaving and point sticks, I was invited to participate in an exhibition at the national level of textile work and I had the experience of living in a European collective of social work and self-management in the area of orchards and livestock organic textile production in Switzerland and France. I am a pioneer in innovative fabric in Chile thanks to my constants experiences.

Beyond your existing team, who else are you working with to achieve your objectives, eg partners, advisors, mentors?

I have mentors who help me to improve and have a more comprehensive and better economic vision:
- Veronika Fisher: Switzerland international experience in business development (Fundes, Presence Switzerland, Chilean-Swiss Trade) and has worked with projects Patagonia. [email protected]
- Juan Pablo Coromina, international trader of wool exports. http://www.coromina.cl