Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.
About a year ago, 20 people arrived late to the NYC Rescue Mission when it had run out of food. Just as they were being turned away, RLC volunteers arrived with rescued food enough to feed the entire line of people. Now, more recently, this same homeless shelter acknowledges that RLC saves it over a $1,000 per week, allowing it to provide additional hygienic products, shelter, and clothing.
On the food donor side, these companies are provided with an alternative excess food disposal services that is more cost effective than throwing food out. Furthermore, the environment is improved from both the reduction of natural resources wasted in producing excess food and the reduction of methane gases emitted from wasted food in landfills.
Impact: What is the impact of the work to date? Also describe the projected future impact for the coming years.
Monthly, RLC currently rescues over 25,000 lbs of food and serves over 20,000 meals. Cumulatively, RLC has rescued over 290,000 lbs of food that would have contributed to over 150 Gtons of CO2 equivalent in greenhouse gases. Over 80 food supplier companies have benefited from using RLC’s services, and hundreds of thousands of dollars have been saved by human services agencies that RLC provides food for.
We would like to see RLC’s impact double. With continued media exposure, client acquisition has only been bottlenecked by internal capacity. By 2017, RLC’s first goal is to rescue 500,000 pounds of food, bringing cumulative total to more than a million pounds of food and meals served while maintaining cost structure. RLC’s second goal is to empower more communities to become the solution by engaging an additional 6,000 volunteers, 100 food suppliers partners, and 75 agency clients.
Spread Strategies: Moving forward, what are the main strategies for scaling impact?
RLC’s strategy of expanding impact include brand expansion and increased media presence. One of RLC’s goals is to start 10 new branches of RLC through grassroots involvement in cities with the most need of RLC’s solution. This involves gathering volunteers in these target cities who are passionate and accountable, and providing training, technology, and resources for these individuals to form a successful branch of RLC. Increased media presence in the form of highlights, articles, TV segments, and radio advertisements helps attract new volunteers to get involved in their communities.