Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?
Our customers are the fish buying public. Our solution provides them with a quality source of fish at an affordable price without any guilt about the farming practices used in production. Recipients of our solution include all community members involved in the value chain of fish production. To them we offer a valuable source of income and nutrition which does not threaten the environment in which they live. We engage both in a way that builds trust in our goals and methods.
Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?
The prize money and publicity provided by the project will be a substantial aid in constructing our first training ponds, obtaining technical assistance and paying for the training and fry required the initiate the project. It will also allow us to complete the environmental impact assessment, required by South African environmental law, for an expansion of the project.
Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered
As founder of the project I bring my experience as a management consultant, development economist and student volunteer. This experience includes involvement in several initiatives aimed at improving financial and development outcomes for companies, governments and NGOs. Most valuable to the success of the Amanzi Project is an understanding of the constraints faced by, and cultural context of, developing countries.
Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?