Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?
The first type of audience is people aged 25 to 55 who use briquettes to heat their homes, offices, shops, most often these are private business owners. The second type are large companies who use heating services in their activities to provide comfortable conditions. Example: Russian Railways company which carries people in its trains during winter time usually uses coal as a source of heating. If they used our briquettes, they could cut their costs for heating 1.7-fold and reduce CO2 emissions 50-fold.
Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?
Any company needs to develop. The resulting prize money will help us to strengthen our work in this area and go international with our products in order to embrace more people who can improve their health by eating our products.
Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered
My company is my first entrepreneurial experience, however, it has been operating effectively in the Tomsk region for 2 years already.
Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?