Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?
Spare capacity is the world's greatest waste. SocialGiver helps businesses create value from spare capacity to engage potential customers, enhance brand value, and increase profitability through CSR
SocialGiver connects people with leading brands that want to give back to society; people receive amazing rewards every time they support charities
Social projects that have struggled to secure funds from the limited 'donation' pool now has access to the limitless pool of 'consumer spending'
Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?
In expanding, SocialGiver is looking to create a conscious consumer movement around the world to empower people's choices in supporting socially responsible businesses.
The prize would allow us to perfect or model in Thailand and prepare SocialGiver to scale internationally. By 2017, within Thailand alone, SocialGiver aims to raise 135m baht for 600 projects. With your help we can reach thousands more - and not by asking for more donations... but by bridging the gap between spending and donating. Allowing people to live better lifestyles whist improving society through the simple act of 'sharing'
Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered
In 2012, I created IDEACUBES “The World’s First Citywide Ideas Exhibition”. 100 leading artists volunteered to each create a 1mX1mX1m IDEACUBE to raise awareness for their favorite idea to trigger take action. The 100 IDEACUBES were exhibited across 20 locations throughout Bangkok, receiving over 50 media mentions and 35 Celebrity endorsements.
Past: Head consultant for UN's MYWORLD2015 project and helped engage 70,000 thai citizens in 5 months
Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?