Self Employment Program (SEP)

Self Employment Program (SEP)

Organization type: 
for profit
$50,000 - $100,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

Self Employment Program (SEP) producing employment for families in the villages of Afghanistan. SEP will assist Afghan families to become business owners with Boumi Co as their customer.

About You
Boumi company
Section 1: About You
First Name


Last Name


Section 2: About Your Organization
Is your initiative connected to an established organization?

Organization Name

Boumi company

Organization Phone

+93 796423034

Organization Address

Bagrami Textile Factory, Old Jelalabad Rd

Organization Country


How long has this organization been operating?

1‐5 years

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Your idea
Country your work focuses on
What makes your idea unique?

Boumi as a business is a “social entrepreneurship,” an entrepreneurial approach to a social problem. It combines the passion of a social mission with a business innovation and determination to bring about societal changes. The most important social problems which this program seeks to alleviate are poverty and unemployment. Boumi is the first and social entrepreneurship in Afghanistan. SEP is a counterinsurgency program, the first of its kind. The only way we can fight terrorism and to bring peace to Afghanistan as well as to the region and the world,is through creating employment and educating the population which is what SEP will do.

Do you have a patent for this idea?

Tell us about the social impact of your innovation. Please include both numbers and stories as evidence of this impact

Within the first two years, SEP will impact 12,000 families in ten provinces of Afghanistan. These families will have a established business producing for Boumi Company. Their main production will be hand embroidery items designed by Boumi Company. These items will be integrated into Boumi products and will be exported to US as well as Europe. SEP not only assist the families with income generation but with education for the family. Women will be producing the embroidery pieces, literacy and basic business knowledge will be provided for men and women and children will be encouraged to attend school. This program will improve family relations and it will reduce domestic violence. SEP will also develop relationships between villagers as they will need to come together to share their experiences and discuss management of the program. A pilot project started four months ago for only 64 families but we have 86 families participating and hundreds are waiting to join.

Problem: Describe the primary problem(s) that your innovation is addressing

So far, the only issue we are facing is not having enough funding to implement the program for thousands of families.

Actions: Describe the steps that you are taking to make your innovation a success. What might prevent that success?

1- Boumi needs to make sure there will be enough market for the product. So, individuals are working in the US to promote Boumi (Boumi is the first and only business from Afghanistan to be Trademarked as of Dec 2008). CBI (Center for Promotion of Imports from Developing Countries) from Netherlands has been working with Boumi to be exported to Europe. Boumi will be participating in a tradeshow in Paris in Sept 2010. Fifteen graduate students at GT University are working on Boumi Marketing Plan.
2- SEP is a public private partnership. In order to be successful and to have access to the communities, Boumi has established strong relationships with community leaders through Ministry of Rural Development as well as local authorities.

Results: Describe the expected results of these actions over the next three years. Please address each year separately, if possible

1- The long term plan is to have Boumi shops in different cities in the US as well as Europe and Japan. There have already been enough promotions in the US and Boumi products have been placed in small boutiques in DC area. Response has been positive and people love the product and what it stands for. As people are purchasing Boumi products, they are also participating in the counterinsurgency and they appreciate the idea.
Within the next three year, Boumi will have its first shop opened in the US and SEP will be expanded to all 34 provinces of Afghanistan providing jobs for thousands of families.
2- Boumi will establish a strong relationship with all community leaders and will become a model for other businesses to copy. Boumi will become the conduit for the people to reach the market.

How many people will your project serve annually?

More than 10,000

What is the average monthly household income in your target community, in US Dollars?

Less than $50

Does your innovation seek to have an impact on public policy?


If your innovation seeks to impact public policy, how?

Approximately 150 words left (1200 characters).

What stage is your project in?

Operating for less than a year

Does your organization have a board of directors or an advisory board?


Does your organization have a non monetary partnerships with NGOs?


Does your organization have a non monetary partnerships with businesses?


Does your organization have a non monetary partnerships with government?


Please tell us more about how partnerships could be critical to the success of your innovation

1-Boumi has partnered with Aid Afghanistan for Education for the implementation of SEP and this is a crucial partnership because SEP provides education to the villagers and without AAE, it would have not been possible.
2-Boumi is also partnering with Ministry of Rural Development to establish a stronger relationship with the community and without this, the legitimacy of the program will not be as strong as we like it to be. Through Community Development Councils, we have created a strong influence and ties with the elders and therefore, gained the trust of the community.

We would like to learn more about how your initiative is financially supported. Please explain your business plan/revenue model

Approximately 250 words left (2000 characters).

The Story
What was the defining moment that led you to this innovation?

Upon my return to Afghanistan after 23 years, I fulfilled my dream of contributing to the rebuilding of my country by establishing the Boumi Company.

Boumi, a design and manufacturing firm, was launched in 2005 with an initial local workforce that consisted of 15 women and 3 men. The company is rapidly expanding with the goal of employing 300 Afghan women and men by the end of 2006. Our new factory will be ready in September, 2006 at previously Bagrami Textile Factory next to the Bagrami Industrial Park in Kabul.

Our goal is to build a successful business while creating much needed sustainable employment opportunities for Afghan women and men. Additionally, Boumi’s objective is to encourage manufacturing of Afghan-made products with raw materials produced locally in Afghanistan.

Boumi is pioneering the design and manufacturing of high quality made in Afghanistan products to cater to the discriminating needs of our global clients.

It should be noted, however, that Boumi is more than just a company trying to turn a profit. Boumi seeks to provide Afghans not only with employment, but technical skill and design training so that its employees may use the knowledge and experience gained in possibly their own future commercial endeavors.

Tell us about the person—the social innovator—behind this idea.

Approximately 250 words left (2000 characters).

How did you first hear about Changemakers?

Web Search (e.g., Google or Yahoo)

If through another source, please provide the information
Does your project address any of the following barriers to women’s technology access and use?

Women’s time poverty.

If you checked any of the boxes above, please explain how.

Approximately 250 words left (2000 characters).

Does your project involve women in one or more of the following stages of the technology lifecycle? Identification of the problem the technology will solve:

Creation and maintenance of market linkages for women's economic outputs.

If you checked any of the boxes above, please explain how you will ensure women’s involvement in each relevant phase of the technology lifecycle.

Approximately 250 words left (2000 characters).

If women are a focus of your project, how did this focus evolve?

The project focused on women from its conception..

Which type of women will your project reach directly?

Rural, Low income.

In what ways does your project team/leadership involve women?

It is led by a woman/women., It is led by a woman/women from a developing country., The core project team includes women., The core project team includes women from developing countries..

Has your organization formed any new partnerships in response to this challenge? If so, with what type/s of organization/s?

Non-profit/NGO/community-based organization, Government.

Has your project leadership had prior experience with the following?

Working with women.